For Brands

Smart Sampling with Measurable ROI.

Launch POS-verified sampling campaigns directly through participating bars and restaurants — no ambassadors, no manual reporting, real consumer attribution.

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Active Campaign

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2,406 Incremental sales lift
+$18.4K POS-verified during campaign

Marketing opt-ins
312 consumers (28%)
Verified email + phone capture

Sampling has been slow, expensive, and impossible to measure.

The GratisIQ Way

Turns sampling into a verified acquisition channel. Powered by the POS, not ambassadors.

  • No Manual Reports
    POS verification in real time.
  • No Ambiguity
    Know exactly who, where, and when.
  • Real Consumer Data
    Capture CRM profiles with every sip.

Why Leading Brands Use GratisIQ

  • Remove operational friction.
  • Deliver verified performance.

Benefits Section

  • 0 headcount - Scale Without Ambassadors
  • 0% targeted - Target The Right Consumers
  • Real-time - Measure Real Sales
  • Outcome-based - Pay Only For Results
  • 0 states - Stay Compliant
  • Centralized - Manage Everything In One Place

The GratisIQ Dashboard

Everything needed to scale sampling

Plan, launch, and measure compliant sampling programs at scale.

Steps to Configure Your Campaign

  1. Set campaign basics
    Choose product, market, timing and budget.
  2. Invite venues instantly
    Filter by POS compatibility, region, and availability. One click → invites sent.
  3. Design the guest experience
    Upload product assets + select in-venue signage and digital registration flow.
  4. Track results in real time
    See samples served, opt-ins, revenue lift and per-venue performance as it happens.

Why Brands Switch to GratisIQ

See how GratisIQ replaces costly, unscalable ambassador programs with verified, data-driven sampling.

Comparison Section

Method Cost Speed Data Scale Compliance
Ambassador-Led Sampling $300 per 2–3 hr event Subject to ambassador availability Self-reported, delayed, unreliable Constrained by staffing and geography Dependent on ambassador execution
GratisIQ $3.50–$5.00 per verified sample Activate instantly Verified, real-time consumer data Expand to more venues Automated age + compliance controls

Real results from leading brands.

Diageo, Suntory, Constellation Brands and others have seen:

  • 22% Consumer Participation
  • 130% On-Prem Sales Lift
  • 40% Marketing Opt-ins

Our Pricing

Pricing built around outcomes, not overhead

Flexible plans for pilots, regional activations, and national campaigns.

Pilot

Testing new products, markets, or venue partnerships.
Platform Fee: $1,000/month
200 samples • Effective Rate: $5.00/sample

Growth

Targeted regional campaigns or seasonal activations.
Platform Fee: $4,500/month
1,000 samples • Effective Rate: $4.50/sample

Scale

Ongoing sampling in multiple DMAs with broad distribution.
Platform Fee: $17,500/month
5,000 samples • Effective Rate: $3.50/sample

GratisIQ generates measurable outcomes — not just impressions.
Typical campaigns generate verified consumer data, incremental on-premise sales, and retail pull-through.

Past Through Costs

Platform fees are separate from campaign passthrough costs associated with each activation, including:

  • Product cost
  • Staff gratuity
  • Applicable taxes
  • Lightweight in-venue signage

Brands pre-fund expected passthrough budget. Unused funds roll over or can be refunded.

ROI CALCULATOR

See your sampling ROI

Calculate the expected returns from a POS-verified sampling campaign. All outcomes are based on POS-verified transactions — not estimates.

Testimonials

Trusted by the brands that shape the industry

Hear from brand leaders who are transforming sampling with GratisIQ.

Rodney Williams
"Finally, there's an accountability and measurement tool for the on-trade. GratisIQ enables brands to quantify sampling impact in bars, clubs, and restaurants — the channel where trial and loyalty are built."

Jeff Reine
"The best innovations seem obvious after the fact. GratisIQ is one of those. How did this not exist before?"

Christopher Caruso
"Connecting marketing exposure to actual purchase behavior has been one of CPG's hardest measurement problems. GratisIQ brings that connection closer to real time."

Joe Davis
"GratisIQ's campaign portal for brands offers unprecedented control and impact visibility for product sampling. This self-serve capability empowers brand owners and activation teams in a way that simply hasn't been possible in the industry and will dramatically improve sampling execution rates, drive greater clarity in the process of deploying samples, and accurately measure their impact in a timely manner. It's a seismic shift in sampling's role within marketing that is being created by this technology."

Frequently Asked Questions

How quickly can we launch a campaign?

Most brands can launch within 2–4 weeks, depending on market and POS integration requirements. Once campaign details are finalized, venue activation and dashboard setup move quickly — no staffing or ambassador coordination required.

Do we need to manage venues or logistics ourselves?

No. GratisIQ automates venue invitations, consumer verification, payouts, and reporting through POS integrations. Your team controls the campaign from the dashboard without managing field teams or manual reporting.

How is performance verified?

Every sample is logged directly through the venue’s POS system and tied to a verified guest registration. Sales lift, opt-ins, and engagement metrics are tracked in real time — no surveys or estimates required.

What happens after the first call?

We’ll outline a recommended pilot structure, projected ROI, activation timeline, and estimated costs. If there’s alignment, we move into onboarding and campaign setup — no long-term commitments required to start.

Ready to revolutionize your sampling strategy?

Join the platform that is changing how brands and consumers connect in the physical world.

Book a demo Download Brochure
Questions before getting started? Contact us or email hello@gratisiq.com